An Authentic Brand Story
Branded Content Panelists share their experience and thoughts on new trends and innovative ideas to keep audiences engaged with creative branded content initiatives. Panelists present specific cases in which original branded content formulas were successful as they share the best ways to resonate with digitally savvy consumers.
Speakers: Blanca Gonzalez (VP/GM North America, West Region), Angel Gracia (Director), Leo Gomez (EVP/Head of Brand Innovations, mitú), Bernadette Rivero (Founder & President, The Cortez Brothers)
Moderator: Bricia Lopez (Restauranteur, Entrepreneur, and Content Creator)